My name is Katie Mone. I work at SCS Direct in Trumbull, CT. In my role as a Digital Marketing Assistant, I manage digital advertising campaigns for the company’s products on online marketplaces including Amazon and Walmart. In fact, in less than a year working for SCS, I have generated over 3,000 sales in the Amazon ads I’ve helped create. I also craft valuable social media ad content for the in-house brands of the company. As a result of my team’s work, customers shop more often and interact with our brands. On a personal note, I will have my master’s degree in Interactive Media & Communications in less than one month.
I never knew exactly what I wanted to be when I grew up. But I always had a bit of a creative side and had a passion for social media. As I learned more about the digital media world throughout my college career, I couldn’t help but want to pursue it in the future. Now, being able to work in that area and getting a taste of both the creative and analytical sides of marketing, I feel that I have finally found my place. And the work I’ve completed in the Interactive Media & Communications program coincides with my professional interests. I look forward to continuing to expand my experiences and build this portfolio!
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