{"id":59,"date":"2023-04-22T04:39:55","date_gmt":"2023-04-22T03:39:55","guid":{"rendered":"https:\/\/katiemone.com\/?page_id=59"},"modified":"2023-05-05T03:00:38","modified_gmt":"2023-05-05T02:00:38","slug":"social-media-framework","status":"publish","type":"page","link":"https:\/\/katiemone.com\/index.php\/social-media-framework\/","title":{"rendered":"Social Media Framework"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><a href=\"https:\/\/katiemone.com\/index.php\/social-media-practice\/\" data-type=\"page\" data-id=\"29\">back to Social Media Practice<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-11-1024x512.png\" alt=\"\" class=\"wp-image-347\" srcset=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-11-1024x512.png 1024w, https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-11-300x150.png 300w, https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-11-768x384.png 768w, https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-11.png 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-2\">\n<div class=\"wp-block-column is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-align-center\"><strong>Skills:<\/strong> Social media analysis, goal development, strategy development, persona building, research, writing<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Software: <\/strong>Google Drive, PowerPoint<\/p>\n\n\n\n<p>I chose to assess the social media presence of a brand and determine how I could enhance and improve it. My brand choice, High Noon Sun Sips, already has a substantial online presence. I examined the current social media situation and what strategies the brand is using that are working in its favor. <\/p>\n\n\n\n<p>Then I presented three S.M.A.R.T. Goals that I believed High Noon should strive for and could reasonably achieve. I also proposed a valuable new addition to the brand&#8217;s social strategy that would help increase the brand&#8217;s success on social media. I identified the ideal audiences to target, complete with sample user personas. I concluded by providing some key metrics that would be helpful to follow in measuring social media performance with the new strategy.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-file\"><object class=\"wp-block-file__embed\" data=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/Mone-Social-Media-Framework.pdf\" type=\"application\/pdf\" style=\"width:100%;height:830px\" aria-label=\"Embed of Social Media Framework.\"><\/object><a id=\"wp-block-file--media-e9477939-685c-42bc-8a93-13a44513203d\" href=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/Mone-Social-Media-Framework.pdf\">Social Media Framework<\/a><a href=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/Mone-Social-Media-Framework.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-e9477939-685c-42bc-8a93-13a44513203d\">Download<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>back to Social Media Practice Skills: Social media analysis, goal development, strategy development, persona building, research, writing Software: Google Drive, PowerPoint I chose to assess the social media presence of a brand and determine how I could enhance and improve it. My brand choice, High Noon Sun Sips, already has a substantial online presence. I&hellip; <a class=\"more-link\" href=\"https:\/\/katiemone.com\/index.php\/social-media-framework\/\">Continue reading <span class=\"screen-reader-text\">Social Media Framework<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages\/59"}],"collection":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/comments?post=59"}],"version-history":[{"count":4,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages\/59\/revisions"}],"predecessor-version":[{"id":528,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages\/59\/revisions\/528"}],"wp:attachment":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/media?parent=59"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}