{"id":62,"date":"2023-04-25T21:20:58","date_gmt":"2023-04-25T20:20:58","guid":{"rendered":"https:\/\/katiemone.com\/?page_id=62"},"modified":"2023-04-29T21:08:59","modified_gmt":"2023-04-29T20:08:59","slug":"content-analysis","status":"publish","type":"page","link":"https:\/\/katiemone.com\/index.php\/content-analysis\/","title":{"rendered":"Content Analysis"},"content":{"rendered":"\n<p class=\"has-text-align-center\"><a href=\"https:\/\/katiemone.com\/index.php\/content-strategy\/\" data-type=\"page\" data-id=\"28\">back to Content Strategy<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" loading=\"lazy\" width=\"1024\" height=\"512\" src=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-2-4-1024x512.png\" alt=\"\" class=\"wp-image-324\" srcset=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-2-4-1024x512.png 1024w, https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-2-4-300x150.png 300w, https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-2-4-768x384.png 768w, https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/portfolio-thumbnails-1500-\u00d7-750-px-2-4.png 1500w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-2\">\n<div class=\"wp-block-column is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-text-align-center\"><strong>Skills:<\/strong> Website evaluation, SEO screening, content development, research, writing<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Software:<\/strong> Google Drive, Screaming Frog SEO Spider, WAVE Web Accessibility Evaluation Tool<\/p>\n\n\n\n<p>I assessed the content of the <a href=\"https:\/\/www.alz.org\/\">Alzheimer&#8217;s Association website<\/a>. This organization helps raise public awareness of Alzheimer&#8217;s disease as well as actively researching ways to help decrease its severity and\/or prevent it. The Alzheimer&#8217;s Association (ALZ) holds fundraisers for its cause and encourages people everywhere to get informed and involved.<\/p>\n\n\n\n<p>I began the analysis using a Search Engine Optimization (SEO) spider tool called Screaming Frog. This SEO screening program &#8220;crawls&#8221; around a provided website using a URL that is inserted into it. From there, I was able to gather data on the site&#8217;s page titles, meta descriptions, headers, and image tags. Then I measured the accessibility of the website using <a href=\"https:\/\/wave.webaim.org\/\">WAVE<\/a>, a website accessibility evaluation tool. After inserting the ALZ website link, the WAVE tool it gave a breakdown of each page and how accessible it is, accounting for different colors, fonts, and other assets that are important to the visual usability of the website. Accessibility in a website ensures that it can be utilized by those who are visually impaired.<\/p>\n\n\n\n<p>I then examined the actual content, writing, and architecture of the site to determine how well it flowed together for the website&#8217;s appearance and navigation.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-file\"><object class=\"wp-block-file__embed\" data=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/Mone-ICM-513-Content-Analysis-1.pdf\" type=\"application\/pdf\" style=\"width:100%;height:640px\" aria-label=\"Embed of Mone Content Analysis.\"><\/object><a id=\"wp-block-file--media-553c4aec-3f78-4fa7-ae86-ece82504f2c6\" href=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/Mone-ICM-513-Content-Analysis-1.pdf\">Mone Content Analysis<\/a><a href=\"https:\/\/katiemone.com\/wp-content\/uploads\/2023\/04\/Mone-ICM-513-Content-Analysis-1.pdf\" class=\"wp-block-file__button wp-element-button\" download aria-describedby=\"wp-block-file--media-553c4aec-3f78-4fa7-ae86-ece82504f2c6\">Download<\/a><\/div>\n","protected":false},"excerpt":{"rendered":"<p>back to Content Strategy Skills: Website evaluation, SEO screening, content development, research, writing Software: Google Drive, Screaming Frog SEO Spider, WAVE Web Accessibility Evaluation Tool I assessed the content of the Alzheimer&#8217;s Association website. This organization helps raise public awareness of Alzheimer&#8217;s disease as well as actively researching ways to help decrease its severity and\/or&hellip; <a class=\"more-link\" href=\"https:\/\/katiemone.com\/index.php\/content-analysis\/\">Continue reading <span class=\"screen-reader-text\">Content Analysis<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":[],"_links":{"self":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages\/62"}],"collection":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/comments?post=62"}],"version-history":[{"count":7,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages\/62\/revisions"}],"predecessor-version":[{"id":328,"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/pages\/62\/revisions\/328"}],"wp:attachment":[{"href":"https:\/\/katiemone.com\/index.php\/wp-json\/wp\/v2\/media?parent=62"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}